SANSURE GLOBAL

SANSURE Biotech was founded in 2008 in Changsha, China, as a biotechnology and in vitro diagnostics (IVD) company. The company specializes in molecular diagnostics and gene technologies, producing nucleic acid test kits, PCR instruments, automated extraction systems, and portable diagnostic solutions.

​

As LESS EXPO, we designed a project where circular geometries and striking red-white contrasts create a strong visual identity, instantly recognizable throughout the exhibition hall. The ceiling suspension mounted on the truss not only reinforces brand visibility but also provides spatial orientation within the open-plan layout.

​

The stand consists of interconnected zones defined for product display, information, and meetings. Openly designed entrances and exits allow visitors to access the space easily and seamlessly.

Clean white surfaces and carefully considered lighting highlight the advanced technological products on display, while wooden textures bring a sense of natural warmth to the environment.